Jewellery20 Jul 20243 MIN

Pop of rare colour and exclusivity: The Renaissance of colourful gems

Your wedding is your moment—make it vivid, make it you

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In collaboration with Alok Lodha

Conventionally, bridal jewellery was often relegated to a single day of grandeur, after which it would be carefully stored away, rarely worn again. No longer satisfied with fleeting trends and temporary adornments, today's brides seek jewellery that transcends the wedding day, becoming cherished heirlooms that tell stories across generations. A vision of modern elegance, these are women who seamlessly blend tradition with their own unique flair. Moving beyond the conventional gold and diamonds, they favour indulging in hues that exemplify their personality with style and splendour. Think the kaleidoscope of colours offered by emeralds, sapphires, rubies, and tanzanites—each unique, unparalleled and undeniably captivating.

Alok Lodha Jewels holds this sentiment close and brings forward a collection of jewels that enthrals and enchants. Renowned for their craftsmanship, design sensibilities and rare gemstones, they craft pieces that are more than accessories—they are expressions of individuality and heritage. Whether you seek statement jewels, heirloom-worthy pieces, or everything in between—discover the standout pieces that will elevate your bridal ensemble while staying true to your distinct style.

The eternal emerald

Emeralds, with their lush green hues, have always held a special place in Indian culture, symbolising growth, hope, and prosperity. If you’re someone who wants to carry forward a piece of your past without compromising on the style quotient, emeralds are your perfect match. They blend cultural significance with opulence, making them a timeless choice for modern brides.

Halo of Allure Alok Lodha
Halo of Allure by Alok Lodha

Consider the ‘Halo of Allure’ necklace, where rose-cut diamonds, pearls and the unmissable 88-carat pear-shaped Colombian emerald come together to create a breathtaking ensemble. This piece is a true showstopper, designed to turn heads and capture hearts. Then there’s the ‘Petalomania Suite’ from the ‘La Tulipe’ collection, featuring rare cushion-cut Colombian emeralds nestled between rows of custom-cut tulip-shaped diamonds held by delicate gold. This set steals the spotlight with its intricate design and craftsmanship.

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Petalomania Suite by Alok Lodha

Ruby royale

Rubies, with their fiery red allure, are more than just ornate—they're considered emblems of power and protection in Indian weddings. Whether set in traditional gold or paired with diamonds for an avant-garde twist, ruby-studded bridal jewellery personifies your personality with a regal ease, while also making for a jaw-dropping sartorial ally.

Scarlet Flare
Scarlet Flare by Alok Lodha

Take the ‘Scarlet Flare’ set from the Lumiere collection for instance—a mesmeric multi-strand necklace adorned with rubies and twenty-three rose-cut diamonds framed in white gold. Whether you wear it to day events with a raw silk anarkali or layer it with an embellished gown for an evening reception, the brilliance of rubies and diamonds are sure to bring a touch of drama.

All that glitters is in fact, yellow sapphires

If dainty and delicate is the triumphing theme in your bridal mood board, yellow sapphires are what you need to elevate your pastel-hued couture to new heights. These gemstones, prized for their rarity and striking colour, add a touch of warmth and radiance to any jewellery collection. Whether adorning an elaborate necklace, sparkling in a statement ring, or lending brilliance to earrings, yellow sapphires are versatile and elegant. Their golden tones evoke feelings of joy and optimism, making them an ideal choice for celebratory occasions and everyday wear alike.

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Trailblaze with tanzanites

Tanzanites, with their distinct violet-blue hues, stand as a modern-day gem lover’s ultimate delight. Especially if you’re someone who believes in standing out from the crowd, this gemstone beautifully contrasts the quaint hues of Indian bridal attire, making them a coveted and versatile choice for discerning brides. Alok Lodha’s magic with this gem is brought to life with rare oval-cut tanzanites delicately nestled between natural diamonds and pearls—perfect to make a statement today and forever.

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Mark your calendars for The Wedding Collective and indulge in the magnificence of gemstones and diamonds, brought to you by Alok Lodha Jewels.