For novices, the holiday list for Greece often comes from a mix of popular recommendations and social media content, all of which inevitably lead to the Holy Trinity: Athens, Santorini, and Mykonos. Athens is an indisputable must-see to nerd out about ancient Greek culture. But the two Aegean islands, often called the definitive Instagrammable summer destinations, aren’t quite as pretty as the 9:16 aspect ratio suggests.
You’ve seen the bright, white streets of Mykonos in a pastel-filtered frame; you’ve seen the made-for-the-gram blue-domed churches at the start of every Reel ever made about Santorini. But zoom out, and you’ll find that the frame—although still beautiful—is overcrowded, overpriced, and catering exclusively to the trademarked Tourist. Those legendary Mykonos parties? They come with a hefty entry fee. The beautiful white-and-kyanós brunch spots in Santorini you’ve been dreaming about? They aren’t just expensive; they need reservations well in advance, or a long brave wait in the hot Hellenic sun. And taking a picture of those domed churches? Get in a literal line.
But what if I told you that idyllic Instagrammable Grecian summer you’ve been dreaming about is still very possible—and a lot cheaper—outside of these islands? More specifically, in a little town south of the Peloponnese called Chania.
Located on the northwest coast of the island of Crete, Chania is an hour-long flight from Athens. From the minute you land, you’ll witness a distinctive local flavour, something that Mykonos and Santorini perhaps once had, before they fell prey to the overtourism that commercialised and commodified them. And that’s what makes Chania the perfect antidote—it strikes the delicate balance between dynamic and ungentrified.